Skip to Main content Skip to Navigation
Master thesis

Est-il possible d'identifier les Facteurs Critiques de Succès à l'intégration d'une démarche de veille et d'intelligence économique dans les PME et TPE ?

Abstract : The Small and Medium-sized Enterprise (SME) and the Very Small one (VSE), are playing, nowadays an important role in the world economic development. In many countries throughout the world, they are profiting from an undeniable attention. However, because of the insufficiency of their means, their principal vulnerability, they are exposed in inherent dangers linked to the new economic world configuration. In fact, while competitiveness in the world business means “access in real time to valuable information”, SME and VSE seem outdistanced by the great companies because of their reticence to implement a real policy of strategic information. Nevertheless successful experience in Competitive Intelligence (CI) activities set in SME is possible. It is in order to take into account of it and to show that in spite of their obvious handicap, the SME and VSE are able to succeed in competitive intelligence activities that this dissertation is elaborated. It shows in particular that with a sincere commitment of the leaders, an adequate organization, a lightening of the information cycle, a good choice of the electronic tools, a great part of the CI success conditions is satisfied. These Critical Success Factors (CSF) which are naturally different from the traditional indicators are evaluating all the project from its conception to its implementation and should be opened on the development perspectives. That's the way for its improvement and for making the CI project useful to the company's strategy.
Complete list of metadatas

https://memsic.ccsd.cnrs.fr/mem_00000426
Contributor : Djibril Diakhaté <>
Submitted on : Wednesday, February 7, 2007 - 12:22:59 PM
Last modification on : Friday, January 16, 2009 - 12:45:48 PM
Long-term archiving on: : Monday, June 7, 2010 - 7:14:32 PM

Identifiers

  • HAL Id : mem_00000426, version 1

Citation

Djibril Diakhate. Est-il possible d'identifier les Facteurs Critiques de Succès à l'intégration d'une démarche de veille et d'intelligence économique dans les PME et TPE ?. domain_shs.info.comm. 2006. ⟨mem_00000426⟩

Share

Metrics

Record views

488

Files downloads

1011